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Presented at the EAHMH Conference in Geneva in September 2001, this invited lecture continues the author's exploration of the history of motherhood. It focuses on the activities of the Wisconsin Bureau of Maternal and Child Health in the early decades of the twentieth century, when public health reformers campaigned to alleviate the alarmingly high death rates of mothers and young children. While most concerns have so far dealt with urban schemes, what sets this paper apart is Professor Apple's study of the WBMCH's activities in rural areas. By presenting new findings from her ongoing research, it provides a flavour of a forthcoming major new work by the author.
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